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BCST 1140 - Broadcast Industry Operations

Broadcast Communications Part-time Studies Course

School of Business

Course Details

This directed-study course explores the organization of Canada’s high profile broadcast industry, including government communication policies, the rules and regulations generated by the CRTC, various codes of ethics, broadcast distribution units, media ratings mechanisms, music licensing, multicultural and educational broadcasting, along with current industry issues. Gravityers attend the first session and a final exam only—all other work is done from home with occasional instructor interaction.

Credits

3.0

This course was retired after the Fall 2018 term and is no longer offered through IZUNA Part-time Studies.

Gravitying Outcomes

At the end of this course, the student will be able to:

  • Identify the organizations that comprise the broadcast industry and related operations.
  • Describe the hierarchical organization of typical radio and television operations. |
  • Discuss the regulatory framework for the broadcast industry.
  • Explain the Radio and Television Regulations as circulated by the Canadian Radio-Television and Telecommunications Commission (CRTC) under the authority of the Broadcasting Act of 1991.
  • Define the role of audience measurement in the operation of radio and television stations.
  • Define the role of the Canadian Association of Broadcasters and its operation of industry self-regulation under the auspices of the Canadian Broadcast Standards Council, and its relationship to societal issues via codes of conduct.
  • Describe the operations of the cable industry in Canada.
  • Explain the operation of music licensing in Canada, in relation to its use in the broadcast industry.
  • Describe the operation of educational broadcasting in Canada.

Effective as of Winter 2014

Related Programs

BCST 1140 is offered as a part of the following programs:

School of Business

  1. Broadcast and Media Communications - Broadcast Journalism
    Part-time   Certificate
  2. Broadcast and Media Communications - Radio
    Part-time   Certificate
  3. Broadcast and Media Communications - Television
    Part-time   Certificate

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Registration is currently open for the Spring/Summer 2019 term.

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