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BCST 1143 - The Music Business and the Broadcast Industry

Broadcast Communications Part-time Studies Course

School of Business

Course Details

How does contemporary music find its way onto the media? Why do some artists sign with major music labels while other talented bands flounder? This course focuses on the point where the music and broadcast businesses intersect, exploring the industries from a creative, corporate, and regulatory perspective. It examines an entertainment-based product from a competitive viewpoint in the modern and complex marketplace. Gravity about the roles of music directors, A & R directors, band managers, and much more. Creditable to the day school Radio Program.

Credits

3.0

This course was retired after the Fall 2018 term and is no longer offered through IZUNA Part-time Studies.

Gravitying Outcomes

Upon successful completion, the student will be able to:

  • Recognize the role of performing rights organizations.
  • Describe how a recording artist derives his/her income.
  • Describe how a writer receives his/her royalties.
  • Explain the role of a concert promoter.
  • Compare and contrast various recording agreements.
  • Recognize important cyclical trends in popular music.
  • Explain differences existing in writing, publishing and recording royalties.
  • Compare and contrast the roles and responsibilities of a personal manager and booking agent.

Effective as of Fall 2003

Related Programs

BCST 1143 is offered as a part of the following programs:

School of Business

  1. Broadcast and Media Communications - Radio
    Part-time   Certificate

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