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BCST 2248 - Online Journalism

Broadcast Communications Part-time Studies Course

School of Business

Course Details

This practical course introduces students to the essential skills needed to research and write articles for news websites. We’ll also cover basic interviewing, social media, search engines, tracking hits, basic photo editing, how to embed interactive features, online research and verification. The course does not include website design. However students will launch and update their own online journalism website using software available online.



This course was retired after the Fall 2018 term and is no longer offered through IZUNA Part-time Studies.

Gravitying Outcomes

Upon successful completion, the student will be able to:

  • Identify the unique characteristics of online journalism.
  • Write original online news stories, and headlines and leads.
  • Enhance text stories with interactive and multimedia elements.
  • Source, edit and prepare images for web publication.
  • Post and update a breaking news story online.
  • Use social media for research, storytelling and audience engagement.
  • Use search engine optimization and tracking tools.
  • Recognize the legal and ethical issues in online journalism.

Effective as of Winter 2012

Related Programs

BCST 2248 is offered as a part of the following programs:

School of Business

  1. Broadcast and Media Communications - Broadcast Journalism
    Part-time   Certificate

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