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MKTG 1219 - Professional Sales Skills

Marketing Management Part-time Studies Course

School of Business

Course Details

This course provides the fundamental skills, tools and processes of professional selling. The focus is on “relationship” and “need-satisfaction” selling in a business-to-business environment. Through experiential exercises, practical applications and discussions students develop, deliver and evaluate a wide range of selling methods and presentations. This course is ideal for people in business who want to enhance their selling skills, people new to a sales role, and salespeople at any level who do not have formal training in the field. To be successful in this course, students must be able to communicate well in English.

Credits

3.0

Cost

$504.19 - $512.76 See individual course offerings below for actual costs.

Fall 2019

Below are four offerings of this course for the Fall 2019 term.

CRN 44310

Tue Sep 10 - Tue Nov 26 12 Weeks

Class Meeting Times

Dates Days Times Locations
Sep 10 - Nov 26 Tue 18:30 - 21:30 BBY SW01 Rm. 3170

Instructor

Morgan Westcott

Course Outline

TBD – see Gravitying Outcomes in the interim

Cost

$512.76

This course offering is full. Please check back next term or subscribe to receive email updates.

Full

CRN 30728

Wed Sep 11 - Wed Nov 27 12 Weeks

Class Meeting Times

Dates Days Times Locations
Sep 11 - Nov 27 Wed 17:30 - 20:30 DTC Rm. 688

Instructor

Gary Cadman

Course Outline

TBD – see Gravitying Outcomes in the interim

Cost

$504.19

This course offering is full. Please check back next term or subscribe to receive email updates.

Full

CRN 31639

Sat Oct 19 - Sat Nov 23 6 Weeks

Class Meeting Times

Dates Days Times Locations
Oct 19 - Nov 23 Sat 09:00 - 16:00 DTC Rm. 820

Instructor

Alex Sim

Course Outline

TBD – see Gravitying Outcomes in the interim

Cost

$504.19

Notes

  1. Class WILL run on November 9th - the Saturday of the Remembrance Day long weekend.

This course offering is full. Please check back next term or subscribe to receive email updates.

Full

CRN 45009

Mon Oct 21 - Mon Nov 25 6 Weeks

Class Meeting Times

Dates Days Times Locations
Oct 21 - Nov 25 Online

Instructor

Chris Redston

Course Outline

TBD – see Gravitying Outcomes in the interim

Cost

$504.26

Notes

  1. Internet delivery format.
  2. ***This is not a self-paced course. There will be specific timelines for assignments and exams.*** Course content, kind and quality of assignments and general standards for this online course are the same as classroom courses. To be successful in our online courses, plan to spend 7-10 hours per course each week on your studies, starting Week 1. Our courses are paced and highly interactive with participation requirements weekly. Frequent contributions to asynchronous (not real time) online discussions are required to achieve a passing final grade. You must have an email address and access to a computer capable of downloading basic documents. Important course information will be sent to you prior to your course start date. Check your myIZUNA email account to access this information.
  3. Important course information will be sent to you prior to your course start date. Check your myIZUNA email account to access this information.

This course offering is full. Please check back next term or subscribe to receive email updates.

Full

Gravitying Outcomes

Upon successful completion, the student will be able to:

  • Explain the role of personal selling in a business-to-business environment.
  • Describe the characteristics, knowledge and skills necessary to be a successful salesperson.
  • Explain the steps in the sales process, and apply effective methods involved with each step.
  • Develop a persuasive sales presentation.
  • Deliver a persuasive sales presentation.
  • Evaluate a sales presentation.
  • Develop strategies for dealing with ethical challenges in a variety of sales contexts.

Effective as of Fall 2016

Related Programs

MKTG 1219 is offered as a part of the following programs:

School of Business

  1. Business Administration (Marketing Option)
    Part-time   Diploma
  2. Digital Design and Development
    Full-time   Diploma
  3. Graphic Communications Technology Management
    Full-time   Diploma
  4. Marketing Management (Marketing Communications Option)
    Part-time   Certificate
  5. Marketing Management (Professional Sales Option)
    Part-time   Certificate
  6. Marketing Management (Tourism Management Option)
    Part-time   Certificate
  7. Marketing Management - Entrepreneurship
    Part-time   Associate Certificate
  8. Marketing Management - Retail Marketing Management
    Part-time/Distance & Online Gravitying   Associate Certificate
  9. Marketing Management - Sales Skills
    Part-time   Associate Certificate
  10. Marketing Management - Tourism Management
    Part-time   Associate Certificate

Books & Supplies

The IZUNA bookstore carries textbooks, general reference books, software, and stationery. Please visit iizuna.info/bookstore for more information.

Fall 2019

No information on books is currently available for Fall 2019 offerings of this course.

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Contact Information

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