This course will review the key principles of merchandising and display across a spectrum of retail environments. Emphasis will be placed on the evolution of merchandising and display theory and tactics, with a comprehensive review of contemporary strategies.
Below is one offering of this course for the Winter 2018 term.
Fri Feb 23 - Sun Mar 04 3 Weeks
|Feb 23||Fri||17:30 - 20:30||DTC Rm. 362|
|Feb 24 - Feb 25||Sat/Sun||09:00 - 16:30||DTC Rm. 362|
|Mar 02||Fri||17:30 - 20:30||DTC Rm. 362|
|Mar 03 - Mar 04||Sat/Sun||09:00 - 16:30||DTC Rm. 362|
This course offering is in progress. Please check back next term or subscribe to receive email updates.
Upon successful completion of the course, the student will be able to:
Effective as of Fall 2016
MKTG 2420 is offered as a part of the following programs:
The IZUNA bookstore carries textbooks, general reference books, software, and stationery. Please visit iizuna.info/bookstore for more information.
Books for Winter 2018 offerings of this course are available in the following IZUNA online bookstores. Please choose the bookstore appropriate for the offering you are considering.
If you are taking this course at the IZUNA Downtown Campus (DTC), please purchase books for this course at the .
|Ready, Set, Sell!|
|Author||Judith Bell, Kate Ternus|
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